Company News

 

(Charleston, W.Va.) April 11, 2007 -- Maple Creative and client Clayman & Associates teamed up to bring home the first regional win for the companies. The Clayman & Associates "Clear Solutions" direct mail marketing campaign was awarded the Gold ADDY in its division at the 2006 American Advertising Federation District 5 competition in early April 2007.

Clayman & Associates is a long standing client of Maple, and over the past three years the duo's work has garnered several ADDYS from AAFWV and Crystal Awards from PRSA. Using custom photography by Rick Lee, the "Clear Solutions" postcard campaign was designed and implemented by Creative Director, Thomas White and Client Services Manager, Emily Woodson Tucker along with the with the Maple supporting cast and Clayman Director of Marketing, Kim Lawson. The objective of the campaign is part of a larger effort to raise awareness of the firm's expert evaluations and effective interventions to three distinct and unique audiences.

The American Advertising Federation selects and promotes the best of advertising and its practitioners through several awards programs, such as the Advertising Hall of Fame, Advertising Hall of Achievement, and its national ADDY Awards program. Well-respected and recognized in the advertising industry, these prestigious accolades salute the best and brightest in the industry.The Fifth District competition included entries from marketing and advertising firms across West Virginia, Kentucky and Ohio. Regional Gold ADDY Awards are automatically entered to compete in the 2006 National ADDY Awards Show to be held on June 9, 2007 in Louisville, Kentucky.